Georganna Simpson
Opinion
07 March 2018
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"The lines are blurring between media, channels and brands, which is a massive challenge and opportunity,” says The Future Laboratory CEO Trevor Hardy, ahead of Digital Media Strategies. “It is the chance for many media brands to reassert themselves and move from documenting culture and business, to creating it.” Media is undergoing a transformation. And it’s an important time for media owners to come together and share experiences, creative thinking and analysis on the biggest issues – from creating sustainable revenues through digital, via competing with Facebook and Google, to combating fake news. This year’s theme is all about helping publishers create that
